The European potato industry is echoing alarm over impending seed marketing rules, with an important vote in the Parliament on the horizon. The Union for the Promotion of the Potato (UPP), Europe’s leading potato industry association, is voicing out against the proposal and raising concerns over potential substantial impact on the vibrant sector.
The New Seed Marketing Regulations
The new regulations, aimed at reshaping the agricultural landscape in Europe by streamlining the process of seed distribution, could mean a downturn for some stakeholders. While the rules aim to simplify administrative procedures and promote agrobiodiversity, industry insiders fear a backlash on small and medium-sized farmers who thrive on supplying locally-adapted potato varieties.